Telling stories is an important theme throughout my career. I started my working life writing scripts for prime-time drama and comedy series. After that, I worked as a journalist for various national magazines and newspapers.
Since 2010 I have been telling stories on behalf of brands. I was at the origin of one of the world's first international magazines for the iPad, commissioned by Volkswagen.
In 2013 I joined the Utrecht agency Born05. Together with a multidisciplinary team, I developed digital concepts, content strategies, and editorial content for brands such as telecom company KPN, KLM Royal Dutch Airlines, and ING.
Because of my love for storytelling, I have been a big fan of podcasts for years.